People from the creative industries put money into a central pot. Every month, funds from this pot are distributed to creators in the UK and in the developing world – they set aside a little over 10% of the pot for running costs.
They don’t exploit people or control their creative output. They merely provide the means to help them develop and progress. All they ask is that if a Creators’ Trust funded project results in financial profit, the beneficiaries put some money back in the pot to give someone else a chance. Fair enough.
From Creators Trust